One of the many changes within the Three Peaks Group is adapting to a new reality. The market misconception around the new thinking technologies is more than a bunch of sixteen year olds communicating. When it comes to communicating with our clients we have identified how our market prefers to be communicated with and have adapted how we do so.
Social media allows your network to find you in a faster, more direct manner and we at Three Peaks could not believe more in the power of this form of networking. Having made a strategic decision a little over a year ago to take on someone to handle this part of our business, we can confidently say that we have seen a significant change in our brand exposure to the point that we’ve not only received positive feedback but have been asked for advice.
Of course, we’re only too happy to share what we’ve learned as it is often through this sharing that interested parties are brought to the table, especially when this networking takes place within a business network like LinkedIn.
LinkedIn is a platform whereby you can see the network that your business alliances themselves have, thus being given the opportunity to meet your “extended network”. This enables you to make strategic decisions about how to leverage your network to meet the right people to grow your business.
You can utilize this platform by taking the opportunity to ask for recommendations or referrals; in essence, you can take control of the growth and strength of your business networks.
Whilst many of us prefer face to face communication and interaction, and for Three Peaks personalised service is a pillar of our business, social media has accelerated the true benefits of platforms such as LinkedIn and given South Africans access to a dynamic network of alliances should they want it.
There are many workshops being held which explain the rules, culture and tools to get you started. They will guide you through the setting up of a profile to effectively make it work for you and your business.
The rest is up to you.